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The TRUTH About “Publishing”

“Publishing is good if you don’t have clients and need more leads. If you have clients you don’t need to publish anything.”

­čśé­čś▒­čśČ

The above was a comment I got on a post I made in one of the marketing groups I’m in & it made me CRINGE…

Here’s a fact:

Ô×í´ŞĆ If you’re NOT publishing, you’re KILLING your business.

No… you don’t have to be Gary Vee…

No… you don’t have to be the annoying guy documenting yourself in the line at Chipotle…

BUT… if you wanna drastically change your business over the next year days then you need to get serious about publishing.

“Ok, but WHERE do I publish Austin?!”

Anywhere ­čśé

Ôçó Facebook is great because the clients you WANT are on Facebook.

Ôçó Instagram is phenomenal for biz if you can break through the noise and provide a unique reason for people to follow you.

Ôçó Apparently LinkedIn is on FIRE right now haha

The point is to just publish.

Get messy with it and see what your audience likes.

“Ok, but WHAT do I post Austin?!”

Content that is both VALUABLE and ORIGINAL…

^ nothing hurts your brand worse than cookie-cutter, recycled posts that everyone has already seen.

Make a list of two things:

#1 – What are the problems your ideal client is going through?

#2 – What are the stories you can tell to teach them a lesson about those specific problems?

Make a huge list and then just GO!

­čöą Storytelling is the #1 most lucrative skill for any marketer…

The longer you silence your own stories…

…the longer you will struggle to grow your biz.

My challenge to YOU is to get on video today or write a post telling a story and calling your audience to action ­čÖî­čĆ╝

If you do, tag me in it and I’ll send you a Free Gift ­čśÄ

Chat soon,

– Austin

“I sent one email today (last day of the promo), that I wrote in 2min while giving my 6 yr old daughter a piggyback ride… So far generated $940!”

Chris Yax, Yax Yoga Concepts

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